The right buyer cannot see the first useful outcome quickly enough.
Native iPhone appiOS 17 or laterFree diagnostic
Build the sale
into the work.
SELL FIRST helps app builders find where the buyer journey breaks, compare plausible causes, and choose one measurable marketing test before adding another feature.
- Six-question diagnostic
- Native project workspace
- One-time Full Access
Illustration of the SELL FIRST iPhone workspace
- 01Reach
- 02Store
- 03Activate?
- 04Value
- 05Pay
- 06Return
The promise attracted a buyer whose problem is not urgent.
The app
A marketing operating system, not a bag of tactics
Stop adding features
to a marketing problem.
Turn an uncertain launch into a sequence of explicit questions: who the reachable buyer is, what they must believe, where behavior stops, and what evidence should change the plan.
- Add a feature
- Change the screenshots
- Post everywhere
- Read a new tactic
- Start over
- Map the journey
- Locate one break
- Compare causes
- Run a bounded test
- Record the decision
Native workflow
From diagnosis to documented decision
One evidence loop.
Five deliberate moves.
The workspace keeps the buyer definition, funnel map, experiment, economics, and decision together so the next action has a visible reason.
Use the free diagnostic to choose a likely demand route. Full Access opens the project workspace and complete learning library. The method asks for your observations and numbers; it does not invent market evidence or predict an outcome.
- 01DEFINE
Name the reachable buyer
Write the buyer, job, trigger, alternative, and reason to act in language that can be checked.
- 02MAP
Trace the journey
Follow behavior from first reach through storefront, activation, purchase, and retained value.
- 03EXPLAIN
Keep causes separate
Record competing explanations before choosing a tactic so one metric does not become a convenient story.
- 04TEST
Bound the experiment
Choose the audience, intervention, measure, duration, stop rule, and decision rule before the result arrives.
- 05DECIDE
Preserve what changed
Keep the evidence and decision together, then fix, pivot, stop, or scale with a stated rationale.
Inside the app
Small enough for the phone. Serious enough for the decision.
A focused workspace
for the commercial work.
Find a demand route
Answer six questions without creating an account or making a purchase. Get a route, an evidence gap, and a first test to consider.
Build the decision file
Define the buyer, map the funnel, collect observations, compare explanations, design an experiment, and record the outcome.
Learn beside the work
Use the included field guide and lessons while building a real project, with concepts connected to the screen where they matter.
Simple App Store access
Try the diagnosis.
Unlock the workspace.
The six-question diagnostic is free. Full Access is a single non-consumable in-app purchase made through Apple. It is not a subscription, and there is no web access code or external checkout inside the app.
- Apple shows the current localized price before you confirm a purchase.
- Apple handles payment. Unoptimize does not receive your card number or payment method.
- Restore Purchases rechecks an eligible purchase without charging again.
- Server acknowledgement links the verified entitlement to a private workspace.
SELL FIRST organizes marketing diagnosis and experimentation. It does not guarantee App Store approval, visibility, downloads, revenue, profitability, retention, or advertising performance.
Your data
Controls where they belong
Keep the project.
Or remove it.
Built for the work
SELL FIRST has no advertising SDK or third-party tracking SDK. Project material is used to provide the private workspace.
Take a copy
Create a JSON account export in Settings, then save or share it using the standard iPhone share sheet.
Delete in the app
Permanently delete the active account and workspace from Settings without sending an email or opening a support ticket.
Plain answers
Before you
begin.
For device, purchase, restoration, export, or deletion help, visit SELL FIRST Support.
Can I use anything without buying Full Access?
Yes. The six-question cold-start diagnostic is free and does not require an account. It returns a likely demand route, an evidence gap, and a first experiment to consider.
Is Full Access a subscription?
No. Full Access is a one-time, non-consumable Apple in-app purchase. The app displays Apple’s current localized price before purchase.
How do I restore Full Access?
Use Restore Purchases in SELL FIRST while signed in to the Apple Account associated with the original purchase. Restoration does not charge you again.
Can I export or delete my workspace?
Yes. Settings includes both account export and in-app deletion. Deletion does not refund the App Store purchase or remove Apple’s purchase history.
The next useful question